Blooming Flowers

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FOX13 celebrates Mid-South’s oldest Black-owned flower shop - FOX13 Memphis

ALL MONTH LONG, FOX13 WILL BE CELEBRATING THE CONTRIBUTIONS OF AFRICAN AMERICANS. WE HAVE AN ENTIRE SECTION DEDICATED TO THEIR STORIES. CLICK HERE FOR MORE.FOX13's Lauren Coleman chose Mason’s Florist, one of the oldest Black-owned flower shops in Memphis.Tucked in the 3100 Block of Park Avenue in East Memphis is a flower shop, but it’s not just any shop.Mason’s Florist is one of the oldest Black-owned flower shops in the Mid-South.“We are a full-service flower shop,” designer and driver Patricia Williams said.“We do flowers for all occasions: funerals, weddings, get-well, anniversaries. We are just all-around florists.”From eight in the morning to five in the evening, the family is hard at work pumping out on average more than 200 orders a week.“We work as a team, and we know that we are here to offer a service,” Williams said.“We get our orders together, and everybody knows whatever their role is.”The shop opened in June of 1977 and has been in the family for more than 40 years.The store now sits in its third location.“My mom worked for Newman Florist on Lamar for many years,” Williams explained.“She envisioned having her own business, and she started out down on Park in that little strip mall. That’s where she started, and it expanded from there.”Ninety-one-year-old Irene Mason said it’s amazing to see her shop become a staple in t... https://www.fox13memphis.com/rss-snd/fox13-celebrates-mid-souths-oldest-black-owned-flower-shop/R3BNVAL3VZH5RFFW4GWC7PVW7I/

Orlando florist hurt by COVID-19 hopes business blooms for Mother’s Day - WKMG News 6 & ClickOrlando

ORLANDO, Fla. – Mother’s Day weekend is a time when many people purchase flowers for their moms, but an Orlando florist said increased holiday sales may not be enough to help an industry that saw a lot of business disappear during the coronavirus pandemic.The sounds of customers coming and going are welcomed by Bay Hill Florist owner Carol Newton.Newton said she opened the doors to her business on Monday for the first time in more than a month. Her store was closed for a week after the statewide stay-at-home order was enforced, but she later reopened her business to offer deliveries only.Still she said the COVID-19 pandemic is wilting her business. Newton said she lost 95% of her sales.“We lost an awful lot of business with Disney, Universal, the hotels and restaurants in the area. It was very tough,” Newton said.She is hoping her business will bloom now that the state is slowly reopening.Newton said this time of the year is usually busy for her store. With Mother’s Day this weekend, she said she is seeing more customers come into the shop to buy flowers or place orders online and by the phone. https://www.clickorlando.com/news/local/2020/05/06/orlando-florist-hurt-by-covid-19-hopes-business-blooms-for-mothers-day/

'It's up in the air': Louisville-area florists hustle ahead of a pandemic Valentine's Day - Courier Journal

LOUISVILLE, Ky. — The Valentine's Day hustle at Susan's Florist gets started well before the calendar turns to February.Myriad roses need to be ordered for the storefront at 2731 Preston Highway. Grids have to be taped on top of colorful vases to hold up flowers during transportation. And, of course, flowers must be arranged in said vases for the special occasion.And though this year's Valentine Day is anomalous for multiple reasons — it's on a Sunday, a non-workday for many, and in the middle of the coronavirus pandemic — the 73-year-old flower shop is ready to do what it has done for nearly a year now: stay nimble and make special deliveries for its many customers.But like other holidays, COVID-19 continues to throw a wrench in everyone's plans."We really don't know what to expect," said Jessie Smith, lead designer for Susan's Florist. "We're just kind of rolling with the punches."As with businesses nationwide, the deadly coronavirus pandemic has impacted Louisville-area florists. On one hand, workers now suddenly... https://www.courier-journal.com/story/news/local/2021/02/11/valentines-day-2021-louisville-area-florists-hustle-amid-pandemic/4435860001/

Colorado Springs entrepreneur brings flowers and charm to Old Colorado City with Sweetwater: A Flower Market - Colorado Springs Gazette

She’s very self-sufficient and ambitious, and she just embraces what comes.”Izzy Cline, Kristyn’s 20-year-old daughter, is also involved in growing the business. In addition to being a Sweetwater florist, she handles the market’s social media channels, including Instagram, Twitter, and Facebook.“We built this business from the ground up and seeing it come to life is mesmerizing,” Izzy Cline said. “As a young woman working for a woman-owned business it feels powerful ... I am my mom’s biggest fan and there is absolutely nothing she can’t do.”Christy Metz, Sweetwater’s head florist and creative director, echoed the same sentiments as Cline’s daughters.“She has really great relationships and cares about everybody, and that just comes across,” Metz said of Cline. “She’s also great at delegating and finding out peoples’ strengths and using those to build a strong team.”Metz, 57, was a florist in Chicago for over a decade before returning to her hometown a few years ago. She met Cline through a mutual friend in November, and Metz learned about Cline’s passion for opening the new business.“I could tell that she was a successful businesswoman just by the way she talked about her business and her staff, and we hit it off right away,” Metz said. “I envision Sweetwater being a really welcoming, wonderful place ... where they can feel really energized and inspired.”Cline and her team plan to open the store on Friday, March 5.“I am looking forward to genuinely just putting smiles on our customers’ faces,” Izzy Cline said. “We ware doing it for our community and we are doing it in the form of flowers and flower trucks.”To learn more, visit Sweetwater: A Flower Market on Facebook and Instagram at “SweetwaterFlowerMarket” and Twitter at “Sweetwaterxx.”... https://gazette.com/cheyenneedition/colorado-springs-entrepreneur-brings-flowers-and-charm-to-old-colorado-city-with-sweetwater-a-flower/article_7dbaedde-77a5-11eb-8fe3-1b45ec1a2d2e.html

Rebel Girl Floral Arranges 'Flowers for the Wild at Heart' | Lake Minnetonka - Lake Minnetonka Magazine

Floral Sothea Keller, rebels against the ordinary. Vowing to never make the same arrangement twice, orders are custom made and created to give each flower a purpose. Sothea views herself as a garden florist, arranging “flowers for the wild at heart” and emphasizes the importance of creating a unique display while encapsulating the personality of each client.Rebel Girl FloralHer husband and business partner, James Keller, shares her approach. “I just want people to enjoy flowers and to experiment with just not having something typical,” he says. “I want them to be wowed.” The couple’s exposure to the floral industry does not fall short. James’ mother and sister are professional florists, and Sothea has been in the business for almost 15 years. Working alongside her in-laws helped her learn the ropes. Primarily focusing her work on wedding arrangements, Sothea eventually began to branch out to other events and custom work. Recognizing that the wedding industry is filled with florists, Sothea took another route—one that celebrates other important moments in life. After she, unfortunately, attended several funerals, she noticed that a majority of the arrangements fell flat. Seeing the same stark variation of flowers, shapes and colors, Sothea knew that there was a void that needed to be filled in the i... https://lakeminnetonkamag.com/rebel-girl-floral-arranges-flowers-wild-heart

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