Local Flower Shop News
'It's up in the air': Louisville-area florists hustle ahead of a pandemic Valentine's Day - Courier Journal
Wednesday, March 31, 2021LOUISVILLE, Ky. — The Valentine's Day hustle at Susan's Florist gets started well before the calendar turns to February.Myriad roses need to be ordered for the storefront at 2731 Preston Highway. Grids have to be taped on top of colorful vases to hold up flowers during transportation. And, of course, flowers must be arranged in said vases for the special occasion.And though this year's Valentine Day is anomalous for multiple reasons — it's on a Sunday, a non-workday for many, and in the middle of the coronavirus pandemic — the 73-year-old flower shop is ready to do what it has done for nearly a year now: stay nimble and make special deliveries for its many customers.But like other holidays, COVID-19 continues to throw a wrench in everyone's plans."We really don't know what to expect," said Jessie Smith, lead designer for Susan's Florist. "We're just kind of rolling with the punches."As with businesses nationwide, the deadly coronavirus pandemic has impacted Louisville-area florists. On one hand, workers now suddenly... https://www.courier-journal.com/story/news/local/2021/02/11/valentines-day-2021-louisville-area-florists-hustle-amid-pandemic/4435860001/
Valley Florist in E. Templeton receives $10K in startup money - Worcester Business Journal
Wednesday, March 31, 2021Valley Florist and Greenhouse in East Templeton has received a $10,000 small business loan from the North Central Massachusetts Development Corp., the Fitchburg organization announced Friday.Brendan Loughman, owner of the company, received the loan, with funds earmarked for startup costs and inventory.Loughman has an advanced certification in floral design, as well as years of experience as a floral designer, according to a NCMDC press release. NCMDC, the economic development arm of the North Central Massachusetts Chamber of Commerce, is a microloan lender which can provide loans to small businesses up to $150,000.Loughman was referred to NCMDC by the Massachusetts Small Business Development Center at Clark University in Worcester. https://www.wbjournal.com/article/valley-florist-in-e-templeton-receives-10k-in-startup-money
Jasmine Rae Floral Design offers flowers and more at new main street shop - Eagle News Online
Wednesday, March 31, 2021I can’t wait to gain more over time.”Born in Syracuse, Rae moved to southern California with her mother at the age of four, returning to CNY each year to visit family and friends.The florist discovered her interest in design at the age of 20 while working at a beachside hotel in California.“We would receive a beautiful floral arrangement for the lobby weekly, and something just clicked in me that designing was something I wanted to pursue,” she said. “From there I traveled to LA and San Francisco, taking course after course on designing and also working in shops and design studios. Over the past 10 years I’ve lived in four different states, always with the same career and end goal in mind.”After deciding to settle down in Central New York to be near her family, Rae began searching for a perfect location to open a shop.“I found it here, in the heart of Cazenovia,” she said. “The amount of creativity and support in this community is so inspiring and something I am very excited to be a part of.”For more information, visit the Jasmine Rae Floral Design Facebook page, or call 315-815-5043. Related ... https://eaglenewsonline.com/new/business/2021/03/15/jasmine-rae-floral-design-offers-flowers-and-more-at-new-main-street-shop/
Rebel Girl Floral Arranges 'Flowers for the Wild at Heart' | Lake Minnetonka - Lake Minnetonka Magazine
Wednesday, March 31, 2021Floral Sothea Keller, rebels against the ordinary. Vowing to never make the same arrangement twice, orders are custom made and created to give each flower a purpose. Sothea views herself as a garden florist, arranging “flowers for the wild at heart” and emphasizes the importance of creating a unique display while encapsulating the personality of each client.Rebel Girl FloralHer husband and business partner, James Keller, shares her approach. “I just want people to enjoy flowers and to experiment with just not having something typical,” he says. “I want them to be wowed.” The couple’s exposure to the floral industry does not fall short. James’ mother and sister are professional florists, and Sothea has been in the business for almost 15 years. Working alongside her in-laws helped her learn the ropes. Primarily focusing her work on wedding arrangements, Sothea eventually began to branch out to other events and custom work. Recognizing that the wedding industry is filled with florists, Sothea took another route—one that celebrates other important moments in life. After she, unfortunately, attended several funerals, she noticed that a majority of the arrangements fell flat. Seeing the same stark variation of flowers, shapes and colors, Sothea knew that there was a void that needed to be filled in the i... https://lakeminnetonkamag.com/rebel-girl-floral-arranges-flowers-wild-heart
Have You Spotted the Giant Floral Displays Popping Up Around the City? - Pittsburgh Magazine
Wednesday, March 31, 2021A mother of three boys who previously worked for Tommy Hilfiger and Dolce & Gabbana, Dickson says she came up with the idea for the installations after seeing florist Lewis Miller Design’s “Flower Flash” project in New York City. In February, she installed her first display, wrapping garlands of flowers around the columns of Shadyside’s Family House — which provides a “home away from home” for patients and their families seeking medical treatment in Pittsburgh. “To all of the healthcare workers and all of the patients and their families, this one’s for you!” Dickson wrote on Instagram of the project. Later that month, she spruced up her hometown area, coating a light pole and corner on Brilliant Avenue in Aspinwall with flowers. In early March, she struck again, creating an enormous bouquet atop a recycling bin on Penn Avenue and 21st Street in the Strip District. Beside the display, she used sidewalk chalk to quote French artist Henri Matisse’s famous line, “There are always flowers for those who want to see them.” Dickson told the Post-Gazette the recycling can project was particularly inspired because the already-cut flowers — from supplier BW Wholesale Florist in the Strip District — would have been thrown away had she not repurposed them. If you missed any of the installations, your chances of catching one have not wilted. The pop-up displays will continue to sprout up across the city, possibly through April, Dickson says — and suggestions as to where are welcome. To follow along, visit Fox and the Fleur’s instagram account here. ... https://www.pittsburghmagazine.com/have-you-spotted-the-giant-floral-displays-popping-up-around-the-city/
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