Local Flower Shop News
Getting married? Designers make case for 'unusual and beautiful' Minnesota-grown flowers - Minneapolis Star Tribune
Monday, August 24, 2020I make the case for local with every bride, and I include local product in every wedding I do,” said Ashley Fox, Ashley Fox Designs, Woodbury. “As a designer and somebody who cares about the planet, it just feels good to do this.” There’s a misperception that local means rustic, she said. “We want brides to know that local flowers can look modern and innovative — not just a Mason jar full of daisies. We want to show people these flowers are cool.” It’s a message that Debra Prinzing, the Seattle-based author and founder of the “slow flowers” movement, has been spreading for more than a decade. Her books, “Slow Flowers” and “The 50-Mile Bouquet,” celebrate small flower farmers who are struggling to compete as big chain stores buy in bulk from growers all over the globe, driving prices down. Many of the flowers shipped from South America have been sprayed with toxic chemicals, she said, and by the time they arrive in U.S. stores and end up in a vase, they don’t have the longevity of flowers grown locally. “I met hundreds of flower farmers, and those people inspired me, to see the David and Goliath stor... https://www.startribune.com/getting-married-designers-make-case-for-unusual-and-beautiful-minnesota-grown-flowers/561464922/
Long Island Natives Launch First Mobile Flower Shop - Babylon Village, NY Patch
Tuesday, August 13, 2019LONG ISLAND, NY - Despite the fact that Woodbury native Jaclyn Rutigliano's grandparents and parents were both florists, she never thought she would go into the flower business. Now her and and her husband, Marc Iervolino, are running Long Island's first and only mobile flower truck. Rutigliano had always grown up around flowers. Her grandparents founded Jack & Rose Florist in Queens in 1948. Later, her parents took it over and opened a second location on Long Island. However growing up, she didn't have much of an interest in flowers. She didn't even want to be gifted flowers -- which made it difficult for her now husband to "romance" her when they were dating. "None of the flowers he brought home felt like me, they were too structure, too basic," she said. As time went on, she began to design her own flower arrangements as a form of stress release, and after finding that many people liked the photos of these flowers she posted, she decided to turn it into a business. That's how the Hometown Flower Co., which launched in... https://patch.com/new-york/babylonvillage/long-island-natives-launch-first-mobile-flower-shop
Ventura County florists reopen for deliveries, curbside pickup in time for Mother's Day - VC Star
Sunday, February 28, 2021Erin Rode Ventura County StarShow Caption Hide Caption Watch a florist in Ventura prepare flowers for Mother’s DayDella Dowler, owner of The Growing Co. in Ventura, is busy preparing bouquets of flowers for Mother’s Day amid the coronavirus pandemic.JUAN CARLO, VC StarFlorist Della Dowler thought this year would be the first Mother's Day that she actually celebrated the holiday on the official date, a small positive side effect from the coronavirus-related closure of her flower shop. Dowler, owner of The Growing Co. in Ventura, normally celebrates Mother's Day on the Sunday after the holiday, since Mother's Day is busy and accounts for up to 30 percent of her sales each year.Expecting to be closed this year because of the coronavirus, she planned to stay in bed this Mother's Day and sent her two children a menu of the foods she wanted. That changed this week when the county announced flower shops could reopen in advance of Mother's Day. Dowler was back in business. "I'd much rather be working and spreading the love an... https://www.vcstar.com/story/news/local/2020/05/08/mothers-day-ventura-county-florists-reopen-coronavirus/3089197001/
New Floral Subscription Service from Bloom Gal at Rockcastle - Spectrum News
Sunday, February 28, 2021GREECE, N.Y. — A longtime family floral business in Greece is offering a new floral subscription service. Bloom Gal at Rockcastle Florist is a flower subscription for flower bouquets delivered on your schedule.Wendy Rockcastle is surrounded by bright beautiful flowers no matter what time of year. She’s been arranging flower bouquets for decades at her family floral business. She knows flowers make people happy.What You Need To KnowBloom Gal is a floral subscription service by Rockcastle FloristWeekly, bi-monthly, monthly and seasonal flower deliveries are availableRockcastle Florist has been in business since 1951“It has been proven that flowers improve your state of mental health. So we thought that, especially during this time, it was important to get more flowers to more people more regularly,” said Wendy Rockcastle.Wendy and her daughter Mary wanted to not only help boost spirits, but boost flower delivery service. Bloom Gal offers weekly flower delivery, bi-monthly, monthly or seasonal. You can cancel at any time. They deliver to homes and businesses in Monroe, Ontario, and parts of Wayne and Orleans countie... https://spectrumlocalnews.com/nys/rochester/business/2021/01/26/new-floral-subscription-service-from-bloom-gal-at-rockcastle
Living Colour florist appears on Ant and Dec's Saturday Night Takeaway - Warrington Guardian
Sunday, February 28, 2021A FLORIST from Stockton Heath’s Living Colour was seen by millions at the weekend when she appeared on Ant and Dec’s Saturday Night Takeaway. Debs Gaskell, who has worked at the London Road business for 14 years, was in a feature called ‘Thank You, Miss’. The producers of the hit show arranged a number of surprises for teacher Kath Crawley, who was retiring from St Thomas’ School in Wigan where Debs went. She said: “At first I was invited to a Facebook group and then it developed into a telephone conversation when I said I was a florist. “It was at that point that they told me they were a researcher for Ant and Dec’s Saturday Night Takeaway. “I started in the same year that the teacher did so they were quite excited by that.” It was arranged so that one of Kath’s surprises was flowers saying: ‘Thank You, Miss’. So a camera crew filmed Debs creating the gift at Living Colour to mark her retirement after more than 30 years at the school. Debs added: “It was only a short clip but ... https://www.warringtonguardian.co.uk/news/19114453.living-colour-florist-appears-ant-decs-saturday-night-takeaway/
COVID-19 devastated flower shops. Local florists hope Valentine's Day starts resurgence - Hometown Life
Sunday, February 28, 2021The ones that are going to be tricky are the last-minute guys that walk in," said Colleen Siembor, a co-owner of Cardwell Florist, 32109 Plymouth Road in Livonia.Uncertainty in stock and purchasing patterns has left local flower shops scratching their heads this year as to what to expect. It's been an odd year for flower shops since the pandemic began last spring. After flower shops closed down last March, many did not reopen until close to Mother's Day, and that was for curbside pickup. Couple that with churches not offering in-person Easter services last spring and a significant decrease in weddings last summer left flower shops with plenty of stock over the last year with no one to sell it to.That was the case for Bob Kupfer and Tiffany Florist in downtown Birmingham last spring. When he was closed for several weeks when COVID-19 was first detected in Michigan, he was left with a cooler full of flowers that couldn't be sold. So he would take them outside his shop at 784 S. Old Woodward and leave them in a bucket for those taking a walk and looking to get out of the house during quarantine. "When we shut down, every day I would come here and put a bucket of flowers in the street," he said. "There's a ton of people who walk by here every day. We were giving away flowers for a long time."Unknown factorsThat won't be the case in February. Kupfer said he is confident those looking to buy their sweetie some flowers — including the traditional red roses associated with the holiday — will be able to, whether they order a week early or walk in the afternoon of Feb. 14.Still, he said, it's best to order ahead to make sure customers can get e... https://www.hometownlife.com/story/money/business/2021/02/03/order-valentines-day-flowers-early-year-florists-say/4226899001/
Florists wilt under COVID-19's impact, losing Easter and Mother's Day would be devastating - yoursun.com
Sunday, February 28, 2021NORTH PORT — During World War II, you couldn’t deliver flowers in rubber-tired vehicles.Florists survived that one.And the floral industry in the 1930s halted a $2 million marketing push as the economy collapsed. That’s about $31 million in 2020 dollars.Again, florists persisted.Now there’s COVID-19. And some florists aren’t so sure about the future. They are banking flower sales this Easter, April 12, and Mother’s Day on May 10, will carry many of them through summer’s off-season.While every facet of American life is affected by COVID-19, florists will rake in big dollars on a few select holidays, then pay the electric bill on wedding arrangements and prom corsages.While web delivery giants such as Teleflora, FTD or 1-800-Flowers may carry the bigger floral shops, smaller ones relying on walk-in business hold their breath. There’s COVID-19’s double-whammy limiting access to senior-care centers, hospitals, weddings, funerals, work functions and other places and occasions where flowers and floral arrangements normally go — meaning the industry could be upside down by the t... https://www.yoursun.com/northport/news/florists-wilt-under-covid-19s-impact-losing-easter-and-mothers-day-would-be-devastating/article_2e88771e-75de-11ea-a009-0b875913d327.html
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