Local Flower Shop News
'It's up in the air': Louisville-area florists hustle ahead of a pandemic Valentine's Day - Courier Journal
Wednesday, March 31, 2021LOUISVILLE, Ky. — The Valentine's Day hustle at Susan's Florist gets started well before the calendar turns to February.Myriad roses need to be ordered for the storefront at 2731 Preston Highway. Grids have to be taped on top of colorful vases to hold up flowers during transportation. And, of course, flowers must be arranged in said vases for the special occasion.And though this year's Valentine Day is anomalous for multiple reasons — it's on a Sunday, a non-workday for many, and in the middle of the coronavirus pandemic — the 73-year-old flower shop is ready to do what it has done for nearly a year now: stay nimble and make special deliveries for its many customers.But like other holidays, COVID-19 continues to throw a wrench in everyone's plans."We really don't know what to expect," said Jessie Smith, lead designer for Susan's Florist. "We're just kind of rolling with the punches."As with businesses nationwide, the deadly coronavirus pandemic has impacted Louisville-area florists. On one hand, workers now suddenly... https://www.courier-journal.com/story/news/local/2021/02/11/valentines-day-2021-louisville-area-florists-hustle-amid-pandemic/4435860001/
Colorado Springs entrepreneur brings flowers and charm to Old Colorado City with Sweetwater: A Flower Market - Colorado Springs Gazette
Wednesday, March 31, 2021She’s very self-sufficient and ambitious, and she just embraces what comes.”Izzy Cline, Kristyn’s 20-year-old daughter, is also involved in growing the business. In addition to being a Sweetwater florist, she handles the market’s social media channels, including Instagram, Twitter, and Facebook.“We built this business from the ground up and seeing it come to life is mesmerizing,” Izzy Cline said. “As a young woman working for a woman-owned business it feels powerful ... I am my mom’s biggest fan and there is absolutely nothing she can’t do.”Christy Metz, Sweetwater’s head florist and creative director, echoed the same sentiments as Cline’s daughters.“She has really great relationships and cares about everybody, and that just comes across,” Metz said of Cline. “She’s also great at delegating and finding out peoples’ strengths and using those to build a strong team.”Metz, 57, was a florist in Chicago for over a decade before returning to her hometown a few years ago. She met Cline through a mutual friend in November, and Metz learned about Cline’s passion for opening the new business.“I could tell that she was a successful businesswoman just by the way she talked about her business and her staff, and we hit it off right away,” Metz said. “I envision Sweetwater being a really welcoming, wonderful place ... where they can feel really energized and inspired.”Cline and her team plan to open the store on Friday, March 5.“I am looking forward to genuinely just putting smiles on our customers’ faces,” Izzy Cline said. “We ware doing it for our community and we are doing it in the form of flowers and flower trucks.”To learn more, visit Sweetwater: A Flower Market on Facebook and Instagram at “SweetwaterFlowerMarket” and Twitter at “Sweetwaterxx.”... https://gazette.com/cheyenneedition/colorado-springs-entrepreneur-brings-flowers-and-charm-to-old-colorado-city-with-sweetwater-a-flower/article_7dbaedde-77a5-11eb-8fe3-1b45ec1a2d2e.html
7 Important Things to Consider Before Ordering Flowers Online - Hurricane Valley Times
Wednesday, March 31, 2021Delivery AreaEven though online florists provide an extremely accessible flower buying experience, not every florist can ensure delivery to every single part of the US. For example, if you or your giftee live in a more isolated part of the country, like in a remote area or a rural location, florists can’t guarantee that your flowers can be delivered in the best condition.Not all florists have the same exact shipping capabilities. Some can deliver to more addresses than others, so it’s important to look at more than one online store. Before you officially place your order, be sure to confirm that the provider you want can actually send it over to your target address.2. Delivery SpeedGift giving is certainly no easy task. That’s why flowers always come in as the most reliable solution anytime you’re stuck on what to do. They make for an easy grab on a quick trip to your local florist or supermarket.However, the situation might be a little different for ordering online. That’s because not all websites can provide fast last-minute flower deliveries. If you’re running out of time and need your bouquet to be shipped as soon as possible, ensure that your selected vendor can do same-day or next-day delivery.3. Professional AffiliationThere are plenty of florists that are involved with a floral wire service such as FTD, Teleflora, and several others. These wire services are essentially established companies that work at the center of all the order exchanges and fulfillment between local florists and third-party sale agents.Additionally, many other vendors are also affiliated with other industry groups and trade organizations, such as The Society of American Florists.When it comes to picking out a vendor, it’s in your best interest to rank those that professionally affiliate with these floral wire services, groups, and organizations higher. That’s because they can signify a commitment to the craft, a level of professionalism, and heightened credibility.4. Payment OptionsNowadays, there are far more options to pay for gifts than cash alone. That’s especially true for online purchases. While you can always use the most popular method of using a credit card to pay for your flowers, some flower delivery services have actually expanded the number of payment methods they can accept. How about that for inclusivity and convenience?If you’d rather pay with PayPal, Bitcoin, or in whatever alternative way you prefer, you can scout out some of the flower vendors that can accommodate you the best.5. PricingWithout a doubt, pricing should be one of the top factors to consider when ordering flowers on the web. That’s where you may need to step in with a little research, because not every flower vendor will offer the same prices.Some may be conveniently cheaper than others, but never sacrifice good quality for a low bargain. Don... https://hvtimes.com/7-important-things-to-consider-before-ordering-flowers-online/
Pasadena florist: Orders reflect people’s isolation in pandemic - Houston Chronicle
Wednesday, March 31, 2021After more than 30 years in the floral business, the owner of The Enchanted Florist in Pasadena says she has always taken the meaning behind a flower arrangement to heart, whether it is celebratory and hopeful, grieving or regretful. This year, those messages and greetings have been influenced by a pandemic that has kept loved ones from attending funeral and memorial services, weddings and birthday gatherings. “It seems like the notes on the cards are longer these days,” she said. “People try to get what they’re feeling all in one order.” On HoustonChronicle.com: Houston, Harris County deploy new strategies in effort to boost COVID-19 vaccinations The Enchanted Florist has operated via no-contact curbside delivery or by appointment only. Address: 4416 Fairmont Pkwy #104, Pasadena.Website:enchantedfloristpasadena.comPhone: 832-850-7677 See MoreCollapse The shop has experienced ebbs and flows that reflect COVID trends and venue restrictions, but business has been good. “During March and April, all the weddings were postponed,... https://www.houstonchronicle.com/neighborhood/pasadena/news/article/Pasadena-florist-Orders-reflect-people-s-15896107.php
18 beautiful flower arrangements to send this Easter - CNN
Wednesday, March 31, 2021We know it’s easy to be overwhelmed with all the choices out there, but no need to stress about the details. We’ve scoured all our favorite online florists and below, you’ll find beautiful blooms for every florals fan in your contacts. Dreamscape (starting at $49; bouqs.com) Dreamscape This bouquet of pink and ivory roses with carnations, hydrangea and eucalyptus is the stuff their spring dreams are made of. The Beatrix ($75; urbanstems.com) UrbanStems The Beatrix For people who love Easter, it doesn’t get much cuter than this orchid in a bunny-eared vase and a box of chocolates. Better yet: Use code CNNBLOOM20 to score 20% off now through May 10. Easter Sentiment Lily Plant (starting at $39.99; 1800flowers.com) 1800Flowers Easter Sentiment Lily Plant The lily, a sweetly fragrant flower, is a traditional symbol of Easter. This plant arrives nestled in a sweet woven basket, and is sure to bring tidings of spring. The Spring Refresh ($160; urbanstems.com) UrbanStems The Spring Refresh p class="paragraph inline-plac... https://www.cnn.com/2021/03/26/cnn-underscored/easter-flowers-for-delivery/index.html
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