Capitola, CA Florists

Capitola Flower Shop News

The Floral Community Honors Women on March 8th With the Gift of Flowers - PR Newswire (press release)

CAPITOLA, Calif., March 8, 2017 /PRNewswire/ -- Local florists across the United States are celebrating Women's Day March 8th by giving away flowers to honor women in their community. For the third consecutive year participating local florists in conjunction with members of CalFlowers (California Association of Flower Growers and Shippers) and ASOCOLFLORES (The Association of Colombian Flower Exporters) helped raise awareness for Women's Day by promoting the website www.womensdayholiday.com as a platform for sharing stories of Love, Honor and Respect in celebration and recognition of Women's Day March 8th. When people share a story of love, honor and respect about the special women in their life they are entered to win flowers compliments of the local floral community. In addition to the website, the floral community has taken its message of love, honor and respect for women to social media by raising awareness of Women's Day on Facebook at www.facebook.com/womensdayholiday and Twitter... http://www.prnewswire.com/news-releases/the-floral-community-honors-women-on-march-8th-with-the-gift-of-flowers-300420150.html

Local Florists Across the U.S. Celebrate Women's Day March 8th And Raise Awareness for Non-Profit Organization ... - PR Newswire (press release)

CAPITOLA, Calif., March 7, 2016 /PRNewswire/ -- For the 2nd year in a row, local florists across the U.S. in conjunction with CalFlowers (California Association of Flower Growers and Shippers) and ASOCOLFLORES (The Association of Colombian Flower Exporters) have joined together in support of a national campaign called Love, Honor, Respect, in celebration of Women's Day, March 8th. The date March 8th is a time to recognize and celebrate the influence and achievements of women throughout history and today. From business to politics, athletics to philanthropy, to celebrity, and even the mom next door. More than 100 nations recognize Women's Day and 35 have declared it a national holiday with thousands of events held by civic organizations, governments, charities, educational institutions, women's groups, corporations and the media. "The mission of Women's Day Holiday campaign is to provide a platform for the community to show respect, appreciation and love for all the amazing women that m... http://www.prnewswire.com/news-releases/local-florists-across-the-us-celebrate-womens-day-march-8th-and-raise-awareness-for-non-profit-organization-where-hope-lives-300231684.html

CalFlowers and San Diego Area Growers Petal It Forward with Happy Flower ... - Business Wire (press release)

CAPITOLA, Calif.--(BUSINESS WIRE)--The California Association of Flower Growers and Shippers, or CalFlowers, and its grower members, including those in San Diego County, will Petal It Forward on October 7, 2015, to spread happiness and joy with cut flowers.Petal It Forward was conceived by the Society of American Florists to share the power of flowers, as documented in research by Rutgers University1 that demonstrated flowers create delight, increase life satisfaction and make people happy. SAF recently surveyed 2,500 U.S. residents and found 88 percent of Americans report that giving flowers makes them feel happy, while 80 percent reported that receiving flowers makes them feel happy.2Members of CalFlowers, whose mission is to get flowers from the field to consumers, will spread the joy by giving away bouquets. In San Diego County, Dramm & Echter will offer samples of its locally grown gerberas and other flowers from 10 a.m.–11 a.m. at its location, 1150 Quail Gardens Dr., Encinit... http://www.businesswire.com/news/home/20150930006592/en/CalFlowers-San-Diego-Area-Growers-Petal-Happy

Small but mighty, a Washington florist battles back in the pandemic - Reuters

I really think they did a good job by not reopening too soon, because look at all the places that are having to close back down, like California, Texas,” Banks said. As the White House and Congress debate the next coronavirus relief bill, Banks said she would like more business funding and clarity on Paycheck Protection Program loans. The shop received a $75,000 loan under the program, allowing it to rehire furloughed staff. “They say it’s forgivable, but they haven’t come out with any clear-cut rules on how to make it forgivable,” Banks said. “I am on pins and needles.” Reporting by Makini Brice; Editing by Dan Burns and Richard ChangOur Standards:The Thomson Reuters Trust Principles. https://www.reuters.com/article/us-health-coronavirus-usa-smallbusiness/small-but-mighty-a-washington-florist-battles-back-in-the-pandemic-idUSKCN2511D6

Flower power: Business continues to bloom at Skyway Creations in Colorado Springs - Colorado Springs Gazette

The business has seen many changes, Don says, though there’s also a lot that hasn’t changed. “You’re still dealing with the trucks and the delivery and the product.”That product comes largely from California, with flowers bred in that state, and from Florida, a conduit for flowers from South America.“We’ve always bought from California and Florida,” Don says. But he’s also had to look to producers closer to home to fulfill a growing desire for more unusual flowers.“We need so many varieties of flowers now. We used to be able to order a big case of this and that. Now we need this special flower.”A desire for more variety isn’t the only change he has seen in consumer tastes. “They say the rose will never die, it will always be a contender,” he says, But, “the rose has finally faded a little bit in the public eye.” One increasingly popular flower, particularly with “the younger crowd,” is the Gerbera daisy.Those younger buyers have also spurred plant sales.“The millennials,” he says, “have caught on to plants again. In some ways, green plant sales died for a while, but millennials really like what we do here. The succulents are quite popular.”At the same time, though, the corporate world is embracing artificial greenery as a way to cut down on maintenance costs, Don says.“We’re doing more artificial than we’ve ever done, and that’s definitely the wave of the future.” He admires how far the artificial greenery has come — “some of the artificial these days will totally fool you” — but cautions that even artificial plants need care, specifically dusting. Colorado Springs workshop teaches ancient craft of blacksmithingWeddings continue to provide steady business. “We do as many as 100 weddings a year, so two a weekend.”Corporate customers, such as local hotels, also remain key to the business.“The hotels are still strong,” Don says. “We’re not doing the centerpiece work, the party work, that we used to get with the hotels.”He calls the 2008 economic crisis “the 25% recession.”“We lost about 25% of our customers, and the rest were asking for a 25% discount. If you can’t do it, somebody else will, so what do you do? You sharpen your pencil and go for it.”That was just one of many economic downturns the business has survived over a half-century.“We’ve always been lucky, we’ve never laid anybody off,” Don says. There have been times where he has gone to his staff and warned them that either someone would have to go or everyone would need to trim their hours, “and everyone has always been willing to do that. That says a lot for my crew.”Other flower shops have not fared as well; Don has seen several vanish over the years. He looks at Skyway and Platte Floral, which has been around for nearly 100 years, as “the two big guns on the block as far as full service.”“We’re so lucky to both still be here in the town,” Lori says.Big-box stores and grocery stores emerged as competition 20 or 30 years ago, and Don thinks that is finally taking its toll a bit. “You see an awful lot of people lined up at the supermarkets at holiday time.”But, he said, “we still get them with the quality,” and the customer service.“We spend the time with people,” he says. He u... https://gazette.com/business/flower-power-business-continues-to-bloom-at-skyway-creations-in-colorado-springs/article_d5c342b4-5821-11ea-b62d-7be600878467.html

Flower Power: Farm-to-Vase Movement Takes Root on Chicago's South and West Sides - WTTW News

U.S., is more often than not Colombia or possibly Ecuador. The small slice of the market not dominated by imports is, in turn, almost entirely monopolized by California growers. Before they reach Chicago, the blooms, most of which are cultivated in greenhouses, will have traveled thousands of miles via energy-guzzling refrigerated planes, cargo ships and trucks, passing from farmer to exporter to wholesaler to retailer. Plenty won’t survive. What you wind up holding in your hand is less a natural wonder than a marvel of logistics and the modern global supply chain. All of which serves as a prologue to the story of Eco House. Eco House founder Quilen Blackwell. (Patty Wetli / WTTW News) Rain barrels are the sole source of water for the farm's irrigation system. (Patty Wetli / WTTW News) Beehives at the farm. (Patty Wetli / WTTW News) Lilies, biding their time before blooming. (Patty Wetli / WTTW News) Southside Blooms' floral studio, in the basement of the Blackwells' home. (Patty Wetli / WTTW News) What a Midwestern flower farm looks like, when spring bloomers are spent, and summer's are freshly planted. (Patty Wetli / WTTW News) Southside Blooms seasonal spring bouquet. (Southside Blooms) Eco House upends pretty much everything we just told you about the flower industry. Here’s a farm with land located not in South America but the South and West sides of Chicago. Flowers are grown outdoors in the dirt on formerly vacant lots in E... https://news.wttw.com/2020/07/08/slow-flower-movement-chicago-eco-house

Berkeley Florist Remains Bitter That It Can't Do Curbside Sales While Whole Foods Sells Flowers Next Door - SFist

Governor Gavin Newsom made announcements about curbside retail being allowed to start last Friday, and now 18 rural counties across California are already moving into the second half of Phase 2 in which dine-in restaurants get to reopen. This acceleration is based on the relatively low prevalence of the coronavirus in those counties thus far — and based on their being able to document hospital capacity to handle a potential surge in cases, if it comes.As one Yuba County resident told a reporter last week, upon the reopening of a shopping mall there in defiance of the state, "It’s always the big box stores that can stay open, and not the small ones."Last week, Ms. Simon told a reporter from ABC 7 that she planned to reopen Ashby Flowers for curbside pickups on May 8 along with other florists in the state just in time for Mother's Day, in defiance of Alameda County. But she later relented and chose to remain closed.In announcing the loosening of retail restrictions in his county on Wednesday, San Mateo County health officer Dr. Scott Morrow said, "The virus continues to circulate in our community, and this increase in interactions among people is likely to spread the virus at a higher rate. Whether these modifications allow the virus to spread out of control, as we saw in February and March and resulted in the first shelter in place order, is yet to be seen."As of Thursday morning, San Francisco had 1,999 confirmed COVID-19 cases, with 65 people hospitalized, and Alameda County has 2,178 cases with 79 people hospitalized. San Mateo County has 1,536 cases with 63 in the hospital.Related: Mayor Breed Gives Green Light For Most SF Retail to Open For Curbside Sales and Delivery on MondayPhoto: Facebook... https://sfist.com/2020/05/14/berkeley-florist-bitter-about-curbside-retail-rules/