Afton Flower Shop News
Grafton Floral's Larew recognized at the 2018 Teleflora Unit President's Meeting - Mountain StatesmanSunday, February 11, 2018
GRAFTON—Sheila Larew, our very own local florist from Grafton Floral, was recognized on several fronts at the 2018 Unit President’s Meeting. The florist co-owner traveled to Los Angeles, CA, and joined 44 other unit presidents in attendance at the Renaissance Hotel.Each year, there is a different theme for the meeting and this year it was called “AIM,” which stood for aspire, involved and motivate.The attendees went to several meetings, where they were taught different networking skills. The importance of how to utilize social media from a business perspective was emphasized.During the event, a trade fair, which included several different vendors, exhibited products for potential use by those in attendance.According to Larew, she won a Floral Education scholarship, valued at $1800, by choosing a gift from a table provided by Teleflora. In addition, she will be attending an all-expense paid trip titled “Everything but the Bouquet” from June 1-3, in Vancouver, BC, Canada. Sheila...
From a single Mother's Day carnation to a riot of flowers - Mercer SpaceTuesday, May 02, 2017
It wasn’t intended to be a commercial bonanza. Credit for our Mother’s Day holiday goes to Anna Jarvis, who in 1908 had her mother memorialized at St. Andrew’s Methodist Church in Grafton, West Virginia. Decades later the church took advantage of the occasion by becoming incorporated as the International Mother’s Day Shrine — something to visit should you ever inexplicably find yourself in Grafton.Jarvis chose white carnations to put on her mother’s grave because they were her mother’s favorite flower. With the success of the Sunday service, Jarvis campaigned for a national Mother’s Day. It took a lot of work but by 1914 Woodrow Wilson signed a presidential proclamation designating the second Sunday in May as a national holiday to honor mothers.Florists and card companies loved the idea and quickly touted their respective offerings as gifts. Jarvis was not amused. She argued that Mother’s Day was to be a moment for personal remembrance and acknowledgement — make your own cards and gifts — and not a money maker for others. When the nonprofit American War Mothers, founded in 1917, started selling Mother’s Day carnations to raise funds, Jarvis took to the streets and was arrested for disturbing the peace.Flower sellers quickly leaped upon the language of flowers, a concept known as floriography. While various attributes have been assigned to flowers for thousands of years, modern marketers carefully selected those for carnations.White carnations were said to symbolize the attributes of motherhood: purity, faithfulness, charity, and beauty. That seems a bit much, but these flowers are only to be used for mothers who...
Local florist attends Teleflora conference - Mountain StatesmanTuesday, February 07, 2017
GRAFTON—Local florist, Sheila Larew, co-owner of Grafton Floral, recently attended a conference to learn how to better serve her community.Larew attended the five-day National TeleFlora Conference, in California, last month as the West Virginia Unit President, which heads the network for the state.“It was a wonderful experience,” shared Larew. “We were able to learn all about the TeleFlora organization and new programs they’d like to start. It was really a lot of fun.”According to Larew, the guests at the convention were treated like kings and queens.“Everything was paid for. They even took us to see Rogers and Hammerstein’s The King and I live, and on the last night, they put on a prom-like event for us. Anyone that I had talked to, that had been on the trip to the convention, was elated. They would tell me it was a great experience, and they were right.”Larew reported, during the conference, florists from all 50 states, who are members of the TeleFlora network, attended training, which... http://www.mountainstatesman.com/v2_news_articles.php?heading%3D0%26page%3D72%26story_id%3D7233
10 gifts for gardeners: From succulents and seeds to tools and toys - Daily PressTuesday, December 20, 2016
For gardeners who decorate their yard and gardens, a fresh Fraser fir wreath enhanced with greenery is just the thing. Prices start at $34.99, available at Ken Matthews Garden Center on Route 17, Grafton area of York County; 757-898-7799 or kenmatthewsgardencenter.com.When in doubt•There's one universal, fits-everyone gardener gift that can be found at local garden and wildlife centers or from landscape designers — a gift certificate that enables them to pick out something they've... http://www.dailypress.com/features/home-garden/dp-fea-diggin-in-gifts-gardeners-1218-20161217-story.html
Gypsy Rose lets owner's creativity flower - Worcester TelegramTuesday, October 11, 2016
Ms. Thomas makes centerpieces for about 80 tables at the DCU center in Worcester. She has also does frequent events for Wachusett Mountain in Princeton, and Highfields Golf & Country Club in Grafton.Weddings are one of Ms. Thomas’s favorite celebrations; she done hundreds of weddings in her career.Ms. Thomas hopes to turn part of The Gypsy Rose into a bridal showroom. In a side room off the main sales area, she plans to display sample centerpieces and arrangements for weddings.“Eventually I hope to make this a one-stop shop for brides. I want a bride to be able to get everything they need here, like photographer, cake, flowers and dress. I can rent the upstairs to expand,” Ms. Thomas said.The shop's name is a play on Jacklyn Rose, Ms. Thomas’s daughter.“My daughter didn’t want her whole name as the name of the shop. I love outdoors, animals, nature and all things beautiful. I have a very old gypsy soul in me, and it comes out in my form of craft and creativity, or maybe it’s more of a Mother Nature, natural thing ” Ms. Thomas said.The Gypsy Rose is open Monday through Friday from 9 a.m. to 5 p.m., and Saturdays from 10 a.m. to 2 p.m. It is closed on Sundays. http://www.telegram.com/news/20161009/gypsy-rose-lets-owners-creativity-flower
Disabled Anglos open gift basket store in Jerusalem - The Jerusalem PostSunday, February 11, 2018
Yachad Gifts has been integrating people with disabilities into the workforce with their gift-basket production and sales facilities in New York City since 1983.The Emek Refaim location is being used as a vocational training center and will later serve its intended purpose as a fully functional gift shop operated by Anglos with disabilities.The location is also serving as the new headquarters of Yachad Israel.In 2012, the company opened a branch in Jerusalem and has been serving dozens of people with disabilities from their current workspace in the Orthodox Union Center.The store is in its recruitment phase and currently has 10 people who have already begun their training.At Yachad, training is not taken lightly. In fact, employees are expected to train five days a week for anywhere from three months up to one year, depending on the worker’s abilities.Yachad will offer a combination of training and work in various aspects of the operation, ranging from assembling gift baskets to basic office work.The company is reaching out to Anglos with a range of mental and physical abilities, relying on word of mouth and a small advertising campaign to bring potential employees to the store.After the initial stage, Sterman said, “We are happy to take as many people as we can, the more the merrier.”Sterman is eager to begin this new chapter in Yachad’s story. He explained the significance of the current endeavor: “Creating appropriate training and employment opportunities enables people with special needs to mainstream into the community completely and to make a respectable living. Customers from around the country and around the world hold this project in high regard, and enjoy purchasing gifts and gift packages created by people with special needs.”Share on facebookShare on twitter... http://www.jpost.com/Israel-News/Disabled-Anglos-open-gift-basket-store-in-Jerusalem-542332
DC startup UrbanStems goes national just in time for Valentine's Day - Washington Business JournalSunday, February 11, 2018
D.C. customers on its very first Valentine's Day, and raised more than $14 million in venture capital, and expanded to Baltimore, Philadelphia, New York City and Austin, is now available ...and more »...
Curious About How Much $$$ People Spent on Flowers for Kim K & Baby Chi? We Did a Price Check - FLARESunday, February 11, 2018
Kim’s shared on social media and their pricey price tags. (Trust, it ain’t cheap to cop her style.)(Photo: instagram.com/kimkardashian)What’s the arrangement?These gorgeous roses are from New York flower company Venus ET Fleur, which specializes in boxed roses. According to its website, Kim received eternity roses. The company describes them as roses that are “treated with [its] proprietary solution and colour pigmentation process” so they can last up to a year in perfect state. Did you get that?! THEY CAN LAST UP TO A YEAR!!!!How much did it cost?This Grandiose Eternity Arrangement retails on Venus ET Fleur’s website for a whopping $1,799 USD.(Photo: Kim Kardashian’s Snapchat Story)What’s the arragement?This beautiful piece of floral art was gifted to Kim by her lil’ sister and new mom herself Kylie Jenner. According to Henry of Vancouver’s Flower Factory, these roses are larger-head import roses.How much did it cost?“This one is a little more complicated because someone had to make this,” says Henry. “I would price it between $500 to $1,000.”(Photo: instagram.com/kimkardashian)What’s the arrangement?This whimsical trio was gifted to Kim by cosmetic dermatologist Dr. Simon Ourian, who is a Kardashian family friend (and probably the magician who helps them maintain their flawless complexions). Henry says it’s a mix of calla lilies, pink roses and cymbidium orchids.How much did it cost?“I would say at least $500, up to $800,” says florist Henry. If Dr. Ourian needs any more friends he can hit us up. Just sayin’.img class=" wp-image-645541" src="http://www.flare.com/wp-content/uploads/2018/01/Kim_K_1-e1517242274752-300x169.jpg" alt="Bunches of roses and assorted flowers that were gifted to Kim Kardashian." width="488" height="275" srcset="http://www.flare.com/wp-content/uploads/2018/01/Kim_K_1-e1517242274752-300x168.jpg 300w, http://www.flare.com/wp-content/uploads/2018/01/Kim_K_1-e1517242274752-... http://www.flare.com/celebrity/kim-kardashian-flowers/
Famed Floral Designer Now on Broadway - Saratoga TODAY NewspaperSunday, February 11, 2018
Saratoga's Salt and Char Restaurant, the Adelphi Hotel and 15 Church Restaurant, as well as the Saratoga Performing Arts Center’s New York City Ballet Gala, Opera Saratoga Gala and Saratoga Hospital Gala. Martin has produced floral décor on the sets of major motion pictures and Emmy-nominated television shows, in addition to the pages of bridal magazines and the red carpets of the Academy Awards, the Golden Globes and the Hollywood Film Festival. Martin moved from Los Angeles and established residency in Saratoga Springs. He has catered to private clientele for home, special event, wedding and corporate occasions.